THE BLOG

Financial resources and education to lead you to a more profitable online business.

Barbara LaPolla Barbara LaPolla

The Psychology of Pricing: Strategies for Small Business Owners

What many may not realize is that pricing isn't just about numbers; it's deeply intertwined with human psychology. Understanding the psychological factors that influence consumer behavior can help small business owners optimize their pricing models and drive sales.

Read More
Barbara LaPolla Barbara LaPolla

Investing in Your Small Business: Where to Allocate Funds for Growth

As a small business CFO , I've had the privilege of working closely with entrepreneurs who dream of taking their ventures to new heights. One question that frequently arises is, "Where should I allocate my funds for growth?" In this blog post, I'll share insights into strategic investments that can help your small business expand and thrive.

Read More
Barbara LaPolla Barbara LaPolla

The Benefits of Outsourcing Your Small Business Accounting

Running a small business is no small feat, and managing your finances can be one of the most challenging aspects of entrepreneurship. However, you don't have to go it alone. Outsourcing your small business accounting can be a game-changer, offering numerous benefits that can save you time and money while ensuring accuracy and compliance.

Read More
Barbara LaPolla Barbara LaPolla

Managing Cash Flow in Your Small Business

Looking for some insights and strategies on managing cash flow in your small business? As a small business CFO, I understand by optimizing your cash flow, you can strike that perfect balance between financial stability and nurturing a supportive workplace. So, let's dive into some strategies for effective cash flow management, including efficient management of accounts payable and receivable.

Read More
Barbara LaPolla Barbara LaPolla

The Importance of Separating Personal and Business Finances

In today's bustling world of entrepreneurship, maintaining financial organization is a key factor in achieving success. As a bookkeeper with years of experience, I cannot stress enough the importance of keeping personal and business finances separate! In this article, we will explore why this separation is vital for your financial well-being.

Read More